Few hours ago Apple launched a new twitter account exclusively for its popular Mac and iOS App Stores. @AppStore will feature new apps and share some exciting offers for twitter users, as the account’s first tweet explains.
Welcome to App Store on Twitter! Follow us to discover new apps, get exclusive offers, and share with friends. #appstore
Apple has already five iTunes Twitter accounts mainly to share something new about films, music and TV shows but the company didn’t have a dedicated account for apps on Twitter.
Though a dedicated facebook fanpage is available for App Store, which has nearly 1 million fans, still, Apple is knows for its lack of engagement in social media. In fact the company doesn’t have official Twitter or Facebook accounts yet.
Recently Apple achieved another milestone when its App Store hit 10 billion downloads mark. And this new twitter account will generate more buzz and more downloads about featured apps.
Start following the @AppStore on twitter and get instant updates about exclusive offers.