According to recent reports, Apple is gearing up to refresh the lineup of their most powerful offering in mobile computing i.e. the MacBook Pros. The move is a rather unexpected one as pundits believe, because it was assumed that Apple would wait for a refresh of their MacBook pro lineup until Intel releases its next-generation Ivy Bridge platform which is due next year.
But for better or for worse, the changes won’t be much more than a bump in speed, as it is being reported. The overall design and features that are presently available shall most probably remain intact. The move is most Probably being taken by Apple to remain competitive in the ferocious notebook market, as companies aggressively churn out faster and better notebooks to out-do one another. Appleinsider voices the same:
The late-2011 MacBook Pro refresh will deliver marginal speed bumps to the notebooks’ Core i-Series of Sandy Bridge processors but will otherwise introduce no material changes over the existing models.
Although the new models may come as somewhat of a surprise, the refresh is likely geared towards assuring the Mac maker’s top-selling notebook family remains competitive in the market
Apple was recently rumored to be considering ARM for their processing chips as they consume significantly less energy as compared to Intel chips, which results in improved battery life, which in-turn is what ultimately Apple is looking for.
Apple takes power consumption very seriously, pushing Intel to do more to meet its demands of more efficient chips, chips which are faster, better, and consume less energy. Intel could answer back with a potential game-changer with their Haswell architecture based chips currently under the initial stages of development, although the transition to their Ivy Bridge architecture based chips would probably be made first.
